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HopeSpring is a fictitious re-brand project for a not-for-profit support centre, assisting and helping people meet the challenges of cancer. The new branding and asset system communicates the organizations values in a professional, yet humanistic and approachable way.

re-branding / illustration / asset creation

HopeSpring is a fictitious re-brand project for a not-for-profit support centre, assisting and helping people meet the challenges of cancer. The new branding and asset system communicates the organizations values in a professional, yet humanistic and approachable way.

re-branding / illustration / asset creation

Designed in collaboration with Chloe Reynolds, Jan Oliver, and Tate Cooper

Designed in collaboration with Chloe Reynolds, Jan Oliver, and Tate Cooper

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Projects

PACKAGING

Applied Arts Award Winner
RGD Honourable Mention

Ditto Skincare

A packaging series that utilizes voice, tone, and communication to stand out within the saturated skincare market.

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An energy drink brand focused on breaking free from antiquated connotations through repositioning and awareness.

Catalyst Energy

PACKAGING

UX/UI

Frazzle

An app platform focused on assisting users with understanding, coping with, and managing their unique burnout experiences

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*coming soon

Afterdark

BRANDING

A complete system for a graphic design graduate exhibition, the brand focuses on communicating the essence of process in an applicable and versatile way.

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Sweet & Sickly

ILLUSTRATION

An illustrative campaign series focused on addressing the complex topic of rising obesity rates while utilizing classic propaganda techniques.

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HopeSprings

BRANDING

A fictitious rebrand project
for a not-for-profit cancer support centre, focused on communicating organizational values in a professional yet humanistic way.

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